Firdaus, Firdaus. “IMPROVEMENT OF MARKETING PERFORMANCE BASED ON PRODUCT INNOVATIVENESS ”. Anindyaguna Ekonobisnis : Jurnal Ekonomi dan Bisnis STIE Anindyaguna 2, no. 1 (April 15, 2020): 102-110. Diakses November 9, 2026. https://jurnal.stieanindyaguna.ac.id/index.php/ekonobisnis/article/view/anindyaguna.